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Using Ad Swap to Grow You...
Forum: Attracting New Subscribers
Last Post: SYOOB
11-27-2018, 11:56 PM
» Replies: 0
» Views: 175
Is Email Marketing Dead? ...
Forum: General
Last Post: SYOOB
11-26-2018, 06:41 PM
» Replies: 0
» Views: 155
We're In Beta Phase >>>
Forum: News
Last Post: SYOOB
11-26-2018, 01:10 AM
» Replies: 0
» Views: 230
After Building Your List ...
Forum: Guest Posts
Last Post: SYOOB
11-25-2018, 08:42 PM
» Replies: 0
» Views: 148
1 Way to Gain New Subscri...
Forum: Attracting New Subscribers
Last Post: SYOOB
11-25-2018, 06:04 PM
» Replies: 1
» Views: 240
10 Foolproof Ways To Attr...
Forum: The Opt-in Page
Last Post: SYOOB
11-25-2018, 04:44 PM
» Replies: 0
» Views: 167
Help Yourself Articles fo...
Forum: Providing Valuable Content
Last Post: SYOOB
11-23-2018, 07:55 PM
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Best Practices for Email ...
Forum: Other Tips + Tricks
Last Post: SYOOB
11-23-2018, 06:14 PM
» Replies: 0
» Views: 166
10k List in 90 Days
Forum: Marketplace
Last Post: SYOOB
11-23-2018, 05:44 PM
» Replies: 0
» Views: 177
KISS Your Lead/Capture Pa...
Forum: The Opt-in Page
Last Post: SYOOB
11-23-2018, 04:08 PM
» Replies: 0
» Views: 168

Heart 2019 right around the corner >>>
Posted by: SYOOB - 11-22-2018, 07:34 PM - Forum: Water Cooler - No Replies

If you are looking to grow or start your own online business in 2019 and beyond, I hope this community can help you succeed ... I'm so excited for what the future holds - and really hope you can will a part of it!   Heart

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  Track your Progress >>>
Posted by: SYOOB - 11-22-2018, 07:27 PM - Forum: How Many Subscribers Did You Get Today? - No Replies

Community members are invited to start threads in this section to record and share how they’re doing!   Shy

... creating their own case studies of the steps they took to build a successful email list.   Exclamation

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  Monetizing your list >>>
Posted by: SYOOB - 11-22-2018, 07:25 PM - Forum: eMail List Monetization - No Replies

From affiliate marketing to selling ads placed in the body of your email messages you blast out, there are numerous, clever ways you can monetize an opt-in subscriber email list.

Here are a few monetization ideas:

Use your "thanks for opting in" page to get some engagement by sharing a link to a service or product that will help them solve a problem.

Cross-selling ... show your subscribers a great add-on product or additional products that will compliment it. 

Which is very similar to:

Up-selling ... 'Would you like some fries with that?’ This is an upselling example.

So many options ... you need to measure and track which monetization methods work best for your audience.

Your email marketing results will keep increasing if you track to find out what your audience wants and how they want it ... The absolute best way to monetize your list is to test different ways to monetize your audience. 

Then you can repeat and improve what works and stop wasting time trying things that don't work.   Wink

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  Email analytics >>>
Posted by: SYOOB - 11-22-2018, 07:05 PM - Forum: Tracking The Metrics - No Replies

Email analytics are an essential part of email marketing for tracking how your email is performing through sending, delivery, and customer engagement.

Most autoresponder services offer tracking tools because they know email performance tracking tools are essential to a successful email marketing campaign.   Shy

All list owners should take some time to evaluate the results of email campaigns using reports and graphs ... Test, measure and analyze email performance.  Exclamation

Its part of the territory and without email analytics, scaling or growing your list will take a lot longer than it has to.  So, its worth it to learn how to evaluate your email campaign results.

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  The Return on investment (ROI) ratio >>>
Posted by: SYOOB - 11-22-2018, 06:51 PM - Forum: Tracking The Metrics - No Replies

Short for return on investment, ROI an accounting formula used to obtain an actual or perceived future value of an expense or investment.

Any list owner who is doing paid advertising to send leads to their list opt-in page should know if its worth the cost by tracking their ROI.

Return on investment (ROI) is a ratio between the net profit and cost of investment resulting from an investment of some resources. A high ROI means the investment's gains favorably to its cost.   Smile

Calculation  Exclamation

return on investment = (gain from investment – cost of investment) / cost of investment

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  Who are unsubscribes? >>>
Posted by: SYOOB - 11-22-2018, 06:38 PM - Forum: Tracking The Metrics - No Replies

Unsubscribes are the people ask who ask to be removed from an email list and want to opt out of all future email communications with said list owner.

Each time you blast an email to your list, unfortunately, you risk someone hitting the “unsubscribe” link.   Sad

No email marketer wants subscribers to leave their list, but the reality is, it happens... no matter how awesome you and / or how awesome your content and offerings are.

Even though it is hard, when a subscriber opts out, do not take it personally.   Wink

Just focus on ... "why did they unsubscribe?"... Especially if you are getting a lot of unsubscribes.

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  Email Marketing Bounce Rate >>>
Posted by: SYOOB - 11-22-2018, 06:03 PM - Forum: Tracking The Metrics - No Replies

In email marketing bounce raterefers to the percentage of email addresses in your subscriber list that didn’t receive your message because it was returned by a recipient mail server... per WebOpedia

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  Conversion rates explained >>>
Posted by: SYOOB - 11-22-2018, 05:57 PM - Forum: Tracking The Metrics - No Replies

The conversion rate is the proportion of visitors to a website who take action to go beyond a casual content view or website visit, as a result of subtle or direct requests from marketers, advertisers, and content creators.

[Image: f27a039af3c2762fd573fc943e3cda01d8ed93fb]

Successful conversions are defined differently by individual marketers, advertisers, and content creators.  To content creators, a successful conversion may refer to a membership registration, newsletter subscription, software download, or other activity.

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  A CTR per the Wiki >>>
Posted by: SYOOB - 11-22-2018, 05:50 PM - Forum: Tracking The Metrics - No Replies

Per Wiki ... Click-through rate (CTR) is the ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement. 

It is commonly used to measure the success of an online advertising campaign for a particular website as well as the effectiveness of email campaigns.

Read more ...

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Information Explaining EPC >>>
Posted by: SYOOB - 11-22-2018, 05:39 PM - Forum: Tracking The Metrics - No Replies

Earnings-Per-Click (EPC) - This is a metric to measure the effectiveness of being able to turn a click into cash.

Formula: EPC = (Clicks/$ Cash Earned)

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